Last night we visited the Soho showroom of Marc by Marc Jacobs to view the Fall 2014 collection. Under the leadership of British design stars Luella Bartley and Katie Hillier, the new collection feels like a throw back to the spirit of the brand when it first exploded on to the New York fashion scene. Best of all the collection feels like a total departure from the vintage inspired cute designs of the past few seasons, with this collection feeling firmly club kid inspired. Judging from the crowd of what looked to be New York’s hippest club kids who turned out for the preview, the newly made-over label (now to be known as MBMJ) is a huge hit.
With bags, key chains and clothes adorned with themes like “Bunny Hop” “Be Mine” “Twisted” and “Revolution” the collection was like a youthful explosion of cool. Hightop sneakers which would have any street style star running to be photographed in, were a highlight but our absolute favorite were the crazy cute clutches, totes and bags all wildly colored and emblazoned with the new themes. The only bummer is waiting until fall to be able to nab a coveted Bunny Hop clutch!
Marc by Marc Jacobs. 385 Bleeker Street. New York. 1014. Tel: 212 924 6126