Fashion week starts on Wednesday and for us, that means running around town with our camera snapping fashionably dressed people on the streets of New York. One dilemma we always have, how do you look smart and carry a big bulky camera at the same time? Answer, Ona Bags brilliant camera bags, they look like classic leather handbags, totes and messenger bags, but are in fact, high-tech camera equipment bags. Designed in New York by Tracy Foster, who after travels in South Africa with her own camera, became frustrated that there was no easy way to carry a big camera and thus, Ona Bags was born.
Tracy told us “I love clean and simple design. My design process for ONA is driven by a desire to create simple, beautiful products that complement your style and also protect your camera gear and tech accessories.” We’re sold, fashion week here we come with our long lens and huge camera, concealed in a chic leather bag.